Managing packaging artwork lifecycle management is becoming complex day by day. Whether a company has to manually coordinate the activities or through a PLM tool, the complexities remain the same. In the end, an artwork lifecycle manager must make sure that the product is manufactured on time which requires lot of coordination among various departments and functionalities. With businesses expanding and extending across the globe, interacting with various stakeholders poses a great challenge for many organizations.
With growing number of products, launches and renewals; compliance requirement, integration with multiple artwork stakeholders and many other factors which are required for packaging and artwork management adds to continuous pressure to a company. There are many challenges in dealing with internal and external departments, such as, long packaging BoM to SKU cycle, redundant and repeated processes, low visibility across the chain, inconsistence metrics and analytics in relation to issues pertaining to artwork lifecycle.
Athreva comes with comprehensive knowledge and expertise on managing entire Artwork Lifecycle Management including supply chain activities. We understand various global artwork scenarios and apply years of our team’s exposure to multiple artwork management workflows to add value to any new client getting associated with us.
On a high level, following activities can be part of artwork lifecycle coordination
Artwork product Lifecyle management software (AMS) have made coordination job less stressful though the required coordination is still prevailing in this function. Coordinator has to reach out to stakeholders to ensure timely delivery even if the tool is reminding separately. Conflict resolution is another function where artwork coordinator needs to step in with the aim of resolving the problem which might be bothering 2 functions or more.
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